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Rovers Town Coffee — Privacy Policy

Posted as of [Date]
Last updated on [Date]

This Privacy Policy explains how Rovers Town Coffee, owned and managed by Muddy Tales, collects, uses, stores, and protects your information when you visit or purchase from www.roverstown.com (“Website”). Your use of the Website indicates your agreement with this Policy.

This Policy is aligned with the Information Technology Act, 2000, the associated IT Rules, and incorporates principles consistent with global privacy standards.

If you have questions or concerns, you may contact us at hello@roverstown.com.

1. Information We Collect

We collect information to provide a smooth, personalised shopping experience. This includes:

Personal Information

  • Name

  • Mobile number

  • Email address

  • Delivery address

  • Any other information you voluntarily submit during registration, checkout, customer support, or other interactions

Technical & Tracking Information

  • IP address

  • Device identifiers

  • Browser type and version

  • Referral URLs

  • Pages viewed and time spent

  • Interaction data (clicks, scrolls, visits)

Usage Information

This includes site activity patterns used for analytics, performance, fraud prevention, and product improvement.

You may browse parts of the Website without sharing personal details, but certain features and purchases require this information.

2. How We Use Your Information

We use your information to:

  • Process and fulfil orders

  • Provide customer service

  • Communicate shipping updates, order status, and account notices

  • Personalise offers, content, and product recommendations

  • Improve product, Website, and user experience

  • Maintain internal records and comply with legal obligations

  • Prevent fraud, security misuse, and system abuse

We may send marketing updates or promotional messages based on your preferences. You may opt out at any time.

We do not sell or trade your personal data.

3. How Information Is Collected

We collect information in the following ways:

  • Direct submission (order placement, registration, forms, support)

  • Automatic collection through cookies, analytics tools, and server logs

  • Optional social login integrations (if enabled in the future)

We collect information only for purposes disclosed in this Policy. If you want clarity on why a particular detail is required, you may email us before submitting it.

4. Cookies, Analytics & Third-Party Tools

We use cookies and third-party tools to improve the Website experience. These tools may include:

  • Google Analytics

  • Marketing and retargeting platforms

  • Payment gateway processors

  • Logistics and delivery partners

Cookies help us remember basic preferences, measure activity, and personalise content. You may disable cookies in your browser, though some features may not work correctly.

Third-party tools operate under their own privacy policies. We recommend reviewing their policies when interacting with them.

5. External Links

Our Website may contain links to external websites or resources.
We do not control these third-party websites and are not responsible for:

  • Their content

  • Their data handling practices

  • Their privacy policies

Please review those websites’ privacy policies before sharing any information with them.

6. Sharing Your Information

We may share limited necessary information with:

  • Payment gateways

  • Delivery and logistics partners

  • IT, hosting, and analytics providers

  • Customer support tools

  • Legal authorities (when required under law)

We share only what is required to execute your request or comply with regulations.
We do not sell or rent your information to advertisers or third parties.

Disclosure may also occur if mandated by legal requirement, fraud investigations, or security concerns.

7. Your Rights

You have the following rights regarding your data:

  • Access: Request a copy of the personal information we hold about you.

  • Correction: Request corrections for inaccurate or outdated information.

  • Withdrawal of Consent: Opt out of non-essential communication or data processing.

  • Deletion: Request deletion of your data (subject to legal record-keeping obligations).

  • Restriction: Ask us to limit how your data is processed.

  • Objection: Object to certain types of data processing.

All such requests may be made by emailing hello@roverstown.com.

8. Managing Your Information

If you have an account on the Website, you can review or update your profile information directly.
Certain details (such as mobile number or email) may require verification before they are updated.

Older data removed by you may continue to exist temporarily in backups until routine deletion cycles occur.

9. Password and Account Security

You are responsible for safeguarding your account details.
To protect your account:

  • Use a strong password

  • Do not share your login credentials

  • Log out after each session, especially on shared devices

If you suspect any unauthorized access, notify us immediately at hello@roverstown.com.

10. Data Security

We treat your data as an asset that must be protected.

We use industry-standard security measures to protect personal information, including:

  • Encrypted data transmission

  • Secure servers and hosting environments

  • Access restrictions

  • Monitoring for suspicious behaviour

However, no system is perfectly secure. Transmission over the internet carries inherent risks. We cannot guarantee absolute data security.

11. Retention of Information

We retain your information only as long as necessary for:

  • Fulfilling orders

  • Providing services

  • Resolving disputes

  • Meeting legal, accounting, or regulatory obligations

Once data is no longer required, it is securely deleted or anonymized.

12. Disclosure for Legal Reasons

We may disclose your information to:

  • Government authorities

  • Law enforcement agencies

  • Courts or regulators

If legally required or necessary to protect the rights, property, or safety of our business, customers, or partners.

If we must disclose your information for such reasons, we will notify you unless legally prohibited.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.
The latest version will always be available on www.roverstown.com.

Continued use of the Website after changes indicates acceptance of the updated Policy.

14. Consent Withdrawal, Data Download & Data Removal

You may request any of the following at any time:

  • Withdrawal of consent

  • Download/export of your personal data

  • Deletion of your personal data

Request by emailing hello@roverstown.com.

We may take reasonable verification steps before executing the request.

15. Contact Us

For questions, concerns, or data requests, reach out to:

Rovers Town Coffee
Email: hello@roverstown.com

We aim to respond within a reasonable timeframe.

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